'Bringing the World to Malaysia' is the theme of the said pageant. As a stage for tourism, society and friendship, the primary coordinator of the expo D'touch International is working as a team with the Tourism and Culture Ministry and in addition Tourism Malaysia.
The crown and trophies, the main five winners will get money prizes, vouchers as well as a scholarship sponsored by Asia Metropolitan University (AMU) worth RM250,000 each. The World Final, to be held on Dec 31 at Putrajaya Marriott, is also organised to promote Visit Malaysia Year 2014.